Healthcare marketing measured in booked patients.
For clinics and practices, including mental health, physiotherapy, aesthetics and more, I build campaigns that fill the appointment book efficiently and compliantly.

Efficient, compliant, patient-first.
Clinics need volume and quality at a sustainable cost. I optimise to booked appointments, not form fills, and keep messaging within each market's health-advertising rules.
Tracking is designed so no sensitive patient data reaches ad platforms.
- Google Ads by service line
- Local SEO and GBP
- GEO for AI recommendations
- Booking-page CRO
- Privacy-aware tracking
- Cost per booked patient reporting
Clinic growth programme
Service-line campaigns
Campaigns and pages per service.
Local SEO
Location pages and GBP.
AI visibility
Be the clinic AI suggests.
Booking flow
Fewer steps from click to booked.
Follow-up automation
Reminders and recalls.
Reporting
Cost per booked patient.
How we'll work together
Audit
Ads, site, GBP and booking flow.
Fix
Tracking and landing pages.
Launch
Service-line campaigns.
Scale
Weekly optimisation.
Results from similar work
Client names and domains withheld for confidentiality.
Filling the appointment book
Paid search and landing-page work for clinics, optimised to booked patients rather than clicks.
A dental practice's AI turnaround
Rebuilt the patient-acquisition funnel with paid search, AI booking and lifecycle automation.
Questions people ask
What types of clinics do you work with?
Dental, mental health, physiotherapy, aesthetics and general practices.
How do you keep healthcare ads compliant?
By following each market's health-advertising rules and keeping patient data out of ad platforms.
Works best together with
Dental Marketing
Patient acquisition, AI booking and local SEO for dental clinics: +57% revenue, −59% no-shows.
Learn more →PPC & Google Ads
Google Ads, Performance Max, Shopping, Meta, LinkedIn and Microsoft Ads, managed to ROAS, not clicks.
Learn more →SEO Consultant
Technical SEO, content clusters, local SEO and link building that compound into organic leads.
Learn more →Let's build something that grows.
Tell me where you want to grow: search, ads, social or AI. I'll reply within one business day with honest next steps.