SEO & Google Ads consultant for Perth businesses.
Perth rewards operators who understand local demand: clinics, trades, professional services and WA-focused e-commerce. I help you show up on Google.com.au and in AI answers, then convert that visibility with SEO, Google Ads and practical AI automation.
Vicky Lalwani is an SEO and Google Ads consultant for Perth and Western Australia. Local relevance beats an east-coast brand that does not mention WA. Calls are booked on AWST, not on Sydney time. Clinics · Australia.
At a glance
A local market that does not want an east-coast default.
Western Australia is its own market: long distances between service areas, and search behaviour that often prefers a Perth provider over an east-coast national. That is an advantage when your Google Business Profile, reviews, location pages and ads make the local relevance obvious. I build for AWST and report in plain English.
You work directly with me: 35+ accounts, $1.3M+ a year in ad spend, and a peak 10.4x ROAS, with AI agents compressing research and reporting. Async video updates cover anything that cannot wait for a call.
Perth engagements usually put the local pack and paid-search efficiency first, then content and GEO, so AI engines stop defaulting to east-coast names when someone asks for a provider in WA.
Google Ads for Perth stays on Western Australian queries. I do not paste an east coast campaign and change the city name. Calls are booked on AWST. The wider book is $1.3M+ a year across 35+ accounts.
- Perth local SEO and service-area pages across WA
- Google Ads structured for Perth intent
- GEO so AI answers mention Perth-relevant providers
- Clinics & trades lead generation with compliant creative
- Reviews and Google Business Profile that compound trust
- AWST afternoon calls
Western Australia does not want a Sydney template
| Built for Perth | An east-coast national campaign | |
|---|---|---|
| Relevance | Google Business Profile, reviews and Perth pages | A national brand with no WA proof |
| Distance | Service areas that can be hours apart | One metro radius |
| Clock | Meetings on AWST | Invites sent in AEST |
| AI answers | Prompts that ask for a provider in WA | Answers that name an east-coast firm |
| Tracking | GA4 and call tracking | Clicks |
Services for Perth businesses
GEO for Perth
Prompt tracking so WA questions do not default to east-coast brands.
SEO for Google.com.au
Technical, content and local SEO for Greater Perth and WA service areas.
Google Ads in AUD
Search and Performance Max with tight geo and query control.
Meta & LinkedIn Ads
Paid social for Perth audiences and B2B buyers.
Local lead engines
Search, Google Business Profile and landing pages for Perth trades and clinics.
AI marketing agents
Claude and ChatGPT workflows for lean WA teams.
How we'll work together
Perth afternoon call
A free 30-minute call scheduled on AWST, not east-coast time.
Local audit
Map pack, reviews, tracking and ads for Perth and the areas you travel.
Launch
Pages and campaigns that state the WA relevance plainly.
Report
Weekly updates, with async video when the clocks do not overlap.
Results from similar work
Client names and domains withheld for confidentiality.
Filling the appointment book
Paid search and landing-page work for clinics, optimised to booked patients rather than clicks.
A dental practice's AI turnaround
Rebuilt the patient-acquisition funnel with paid search, AI booking and lifecycle automation.
35+ accounts, consistent lift
Restructured campaigns, targeting and tracking across a large multi-vertical book of business.
Questions people ask
Do you work with businesses in Perth?
Yes. I work remotely with Perth and Western Australia businesses: clinics, trades, professional services and WA-focused stores.
Can you manage Google Ads for a Perth business from overseas?
Yes. I lead the strategy and I am your contact. A small team handles delivery. Calls are booked on AWST, not on Sydney time. Campaigns stay on Western Australian queries and a service area you can actually cover. I do not copy an east coast keyword list. The wider book is $1.3M+ a year across 35+ accounts. See Google Ads Australia.
Does the time difference with Perth make collaboration hard?
No. Perth is on AWST, UTC+8, two and a half hours ahead of India. A 3pm Perth meeting is 12:30pm for me. Most optimisation does not wait on a meeting, and I send async updates when you need something earlier in your day.
What time zone do you work in for Perth clients?
India Standard Time. I do not book Perth clients on an AEST clock. Calls are set in AWST, usually early to mid afternoon your time.
Can you help a Perth clinic compete with national brands?
Yes. Local relevance, from the Google Business Profile, reviews, Perth-specific pages and ads, is often what beats a generic national competitor in the map pack and in AI answers.
Can you get a Perth business into ChatGPT and Google AI Overviews?
Yes. That is GEO. I track WA buyer prompts so the answer is not automatically an east-coast brand.
Do you name clients on your website?
No. Client names and domains stay confidential. Case studies use industry labels and metrics only.
Works best together with
Google Ads Australia
Google Ads for Australian businesses: Google.com.au, AUD budgets, Ahpra for clinics, and a page for each capital city.
Learn more →Australia
Sydney, Melbourne, Brisbane, Perth and Adelaide: each city has its own SEO, GEO and Google Ads page.
Learn more →SEO Consultant
Technical SEO, content clusters, local SEO and link building that compound into organic leads.
Learn more →PPC & Google Ads
Google Ads, Performance Max, Shopping, Meta, LinkedIn and Microsoft Ads, managed to ROAS, not clicks.
Learn more →Healthcare & Clinics
Booked patients, not clicks: paid search and local SEO for clinics and practices.
Learn more →GEO & AI Search
Get cited in Google AI Overviews, ChatGPT, Claude, Perplexity and Gemini, not just ranked on page one.
Learn more →Let's build something that grows.
Tell me where you want to grow: search, ads, social or AI. I'll reply within one business day with honest next steps.