Claude consulting

Claude consultant for marketing teams: set up to run real marketing work.

I run a 19-agent marketing team on Claude every day. I'll set up Claude, Claude Code, MCP connectors and Skills for your team so audits, reports and research happen in minutes.

Vicky Lalwani in his office with a Claude agent workflow on the whiteboard
What does a Claude consultant do? A Claude consultant designs and sets up Anthropic's Claude for a team's real work: choosing Claude.ai, Claude Code or the API, connecting data through MCP servers (Search Console, Google Ads, GA4, Semrush, Drive), writing reusable Skills, and training people to use them safely.
In 30 seconds

Vicky Lalwani is an Anthropic-certified Claude consultant (Claude 101 and Claude Code 101) who specialises in marketing teams. He runs a production stack of 19 AI agents and 3 people on Claude and MCP every day, connected to Search Console, GA4, Google Tag Manager, ad accounts and Semrush, and sets up the same Claude, Claude Code, MCP connectors and Skills for teams in Australia, the UK, the US and the UAE.

Anthropic Claude Code 101: verify ↗

At a glance

CertifiedClaude 101 · Claude Code 101
Production stack19 AI agents + 3 humans
ConnectsSearch Console · GA4 · GTM · Ads · Semrush
SpecialismMarketing teams and agencies
MarketsAU · UK · US · UAE
Why Claude

From chat window to working system.

Most teams use Claude as a smarter chat box. The real gains come when it's connected to your data and given repeatable instructions. With MCP servers, Claude can read Search Console, ad accounts and analytics directly; with Skills, it follows your exact SOPs every time.

I'm certified in Claude 101 and Claude Code 101 by Anthropic and have built a production Claude + MCP stack that handles reporting, keyword research, audits and content for a multi-product SaaS portfolio.

This page is the Claude, Claude Code, MCP and Skills setup. The wider build sits on three pages: AI marketing agents for the 19-agent pattern, AI chatbots for website and WhatsApp bots, and AI automation for agentic workflows, custom GPTs and n8n-style systems.

  • Claude.ai, Projects and Claude Code set up for your team
  • MCP servers for Search Console, GA4, GTM, Ads, Semrush and more
  • Custom Skills that encode your SOPs and brand voice
  • Agent workflows for audits, reports and content
  • Security & permissions designed in from day one
  • Training and documentation for every workflow
Skills I build

Claude Skills and connections for marketing

The same kinds of workflows I run in my own stack, adapted to your team's SOPs.

WorkflowWhat Claude doesData it connects to
SEO page auditScores a page and lists fixes with paste-ready schemaSearch Console, the live page
Blog QAChecks drafts against SEO, AEO and brand rules before publishingYour CMS or Drive
Search-term reviewFlags wasted spend and drafts negative keywords for approvalGoogle Ads (read-only)
Tracking auditChecks tags, events and conversions for gapsGTM, GA4
Weekly reportingPulls numbers and writes a plain-English summaryGA4, Ads, Search Console
What's included

Claude for marketing, done properly

Use-case mapping

Find the repetitive tasks where Claude saves the most hours, ranked by ROI.

Workspace setup

Claude.ai Projects, Claude Code and the right plan for your team size.

MCP connections

Claude wired to your marketing data with sensible, least-privilege access.

Skills library

Reusable Skills for SEO audits, blog QC, ad reviews, reporting and more.

Agent pipelines

Multi-step workflows that run audits and reports end to end.

Training & handover

Live sessions, recordings and docs so your team owns it.

Process

How we'll work together

Workflow audit

Map where your team's hours go each week.

Prototype

Build the first two or three Claude workflows on your real data.

Roll out

Connect MCP servers, write Skills and train the team.

Improve

Measure hours saved and add workflows monthly.

How I work

Clear terms, no surprises

What working together looks like before you sign anything.

You own everything

Ad accounts, analytics, data, content and assets stay in your name, always, including if we stop working together.

No minimum budget

No minimum ad spend. I'll tell you honestly what your budget can achieve on the free call.

3-month minimum, then monthly

Three months gives the work time to show results. After that it's month to month.

Senior work, direct access

I lead the strategy and I am your contact. A small team handles delivery. My AI agents cover the repetitive audits and reports.

Scoped and quoted up front

Pricing depends on channels and markets. You get a written scope and quote after the free 30-minute call.

Plain-English reporting

Regular reports tied to leads, bookings and revenue, not vanity metrics.

Proof

Results from similar work

Client names and domains withheld for confidentiality.

AI systems · In-house

A 19-agent AI marketing team

Claude + MCP agents connected to Search Console, GTM, Semrush and ad data, automating reporting, audits and research.

19+3
AI agents + humans
~15
Person-agency output
SEO · Content at scale

A publishing engine that ranks

100+ articles and Google Business posts a month across 11+ sites, built with schema and AEO/GEO to rank and get cited by AI search.

1,000+
Assets / year
11+
Sites managed
FAQ

Questions people ask

How much does a Claude consultant cost?

It depends on how many workflows, connections and people are involved. Most teams start with a short setup sprint for two or three workflows; I quote it after the free 30-minute call.

Why hire a marketing-specific Claude consultant rather than a general AI firm?

General AI firms set up the platform. I set up the marketing work itself: SEO audits, ad reviews, tracking checks and reporting, because I run those workflows on Claude every day.

Can Claude connect to Google Ads and GA4?

Yes, through MCP servers. I set them up read-only by default, so Claude can pull and analyse your numbers while any change still needs a human to approve it.

Do you train non-technical marketers?

Yes. Most of the teams I set up aren't technical. Training covers how to use each Skill, how to check the output, and how to ask for new workflows.

Are you certified in Claude?

Yes. Anthropic's Claude 101 and Claude Code 101. More importantly, I use Claude in production every day to run marketing for a multi-product SaaS portfolio.

What is MCP and why does it matter?

MCP (Model Context Protocol) is an open standard that lets Claude connect to tools and data sources such as Search Console, Google Ads or Google Drive. It turns Claude from a chat assistant into something that can pull real numbers and act on them.

Do I need Claude Code, or is Claude.ai enough?

Claude.ai with Projects and connectors covers most marketing teams. Claude Code is worth it when you want scripted, repeatable agent workflows, file-based reports or custom integrations.

Is it safe to connect Claude to our ad accounts?

Yes, with the right setup: read-only access by default, scoped permissions, and human approval for any change. I design that in from the start.

Can you build Claude Skills for our agency?

Yes. I write Skills for SEO audits, blog QA, PPC search-term reviews, reporting and content, the same kind I use in my own stack.

Let's talk

Let's build something that grows.

Tell me where you want to grow: search, ads, social or AI. I'll reply within one business day with honest next steps.