Qualified case inquiries for law firms.
I've run lead generation for multi-location law firms at up to $25K a month per firm across Google Search, Local Services Ads and Meta.
Lead quality beats lead volume.
Legal clicks are some of the most expensive in search. I focus budget on high-intent practice-area terms, filter junk with tight negatives and qualify leads with call tracking and intake feedback.
Local SEO and GEO build a lower-cost pipeline alongside paid.
- Google Search by practice area
- Local Services Ads
- Meta lead generation
- Call tracking and intake feedback
- Local SEO
- GEO for AI lawyer recommendations
Law firm programme
Practice-area campaigns
Separate budgets and pages per practice area.
LSA management
Profiles, reviews and dispute handling.
Meta lead gen
Awareness and retargeting.
Call tracking
Qualified call measurement.
Local SEO
Office location pages and GBP.
Reporting
Cost per qualified case.
How we'll work together
Audit
Accounts, intake and tracking.
Restructure
By practice area and location.
Launch
Search, LSA and Meta.
Optimise
Weekly lead-quality reviews.
Results from similar work
Client names and domains withheld for confidentiality.
High-intent case acquisition
Multi-location law firms across Google Search, Local Services Ads and Meta, with qualified case inquiries at a controlled cost per lead.
35+ accounts, consistent lift
Restructured campaigns, targeting and tracking across a large multi-vertical book of business.
Questions people ask
Do you work with US law firms?
Yes. Multi-location firms across Search, LSA and Meta.
How do you measure lead quality?
With call tracking, intake feedback and offline conversion imports so campaigns optimise to qualified cases.
Works best together with
United States
Law firms, clinics, e-commerce and home services across the US: Google Ads, LSA, Meta and GEO.
Learn more →PPC & Google Ads
Google Ads, Performance Max, Shopping, Meta, LinkedIn and Microsoft Ads, managed to ROAS, not clicks.
Learn more →SEO Consultant
Technical SEO, content clusters, local SEO and link building that compound into organic leads.
Learn more →Let's build something that grows.
Tell me where you want to grow: search, ads, social or AI. I'll reply within one business day with honest next steps.